I have to give a nod to this game as it’s become such an addictive part of my life. If, like me, you have avoided downloading this game for the longest time simply because you presume the because it’s been so over-hyped it can’t possibly be any good, then guess again and give in.
Originally created for the Apple’s iOS in 2009, Finnish computer game development company Rovio Entertainment Ltd (previously Rovio Mobile, and credited with other mobile classics such as Need for Speed: Carbon) soon realised that the games basic and addictive playability was gathering a huge following, and subsequently redesigned the game for the Android market and other touch-screen based smartphones, and then for personal computers and consoles.
The game itself follows the simple story of a community of assorted birds being robbed of their eggs by green troll-like pigs, and within the game you take the side of the birds as you attempt to destroy the pigs and reclaim your eggs by using a slingshot to launch various bird types at the pigs who are sitting on or within an variety of increasingly challenging structures, from simple wood frames to ice and stone buildings, requiring you to best utilise the attacking abilities of the various birds at your disposal for maximum results.
The games success has been meteoric since its introduction in 2009, and has rapidly become a part of our daily life, with Rovio releasing further game versions including Angry Birds Seasons themed around the weather seasons and world celebrations, and Angry Birds Rio incorporating the successful 2011 animated film Rio created by Blue Sky Studios for 20th Century Fox.
If you look hard enough you will find Angry Birds everywhere, from on your friends and colleagues phones to clothes, accessories, toys, dressing-up costumes and even a rumoured movie now in the works.
The amazing thing about Rovio’s success is that it was all about perfect, and potentially unplanned timing. Consider some video games companies that work for years, developing and releasing products that don’t quite hit the mark and yet gather a cult following, generating interest each time they release a new, more improved game until they finally become a household name after decades of investment.
On the contrary, Rovio are a fairly new company and released Angry Birds in 2009 when the Apple App store was still in its early stages and the market desperately needed a simple, addictive game to appeal to users, and Angry Birds filled that hole and exploded in popularity.
I love this game because, when I put aside my pretentious avoidance of fad games and downloaded it via the Android market, I was hooked. Controlling things via touch screen means that failure is directly down to you: the slightest error in calculation and your bird becomes a wasted shot and flies over the heads of the smirking piggy enemies.
This game will eat up more of your time than most others because it’s available on the mobile phones that we take everywhere, so whether on your way to work, to school, while at lunch, while waiting for dinner to cook, while in the bath or even when insomnia strikes, this game is always on hand to kill some time.
The amount of times The Hublet has paused while walking past the display of Angry Birds cuddly toys in our local supermarket leads me to suspect that in the near future I’m going to endure an attack from above as I am, after all, his Piglet.
Don’t fight it, download it, because (for Android users at least) it’s free and will sit on your phone home screen waiting for you to return and fight for justice, for revenge, for eggs.